Laurel Papworth has run virtual worlds and games for 20 years including for Sony and Ironwill games. She plans, builds and manages massive engaged online communities in Web2 and Web3. Laurel has lectured on virtual worlds, artificial intelligence and augmented reality at Universities in Australia, Europe and Asia
including 13 years teaching at the University of Sydney.
Laurel was named by Forbes Magazine in the Top 50 Social Media experts globally and “Head of Industry, Social Media” by Marketing Magazine. She combines community building in virtual spaces with algorithms and AI datasets.
Political clients ranging from the Prime Minister of Malaysia to 22 senators and ministers in Australian Parliament call on Laurel’s expertise in social media and virtual worlds, from Meta algorithms and artificial intelligence to AI (ChatGPT and MidJourney).
Key Points for Laurel Papworth
- Laurel Papworth's presentations are a mix of emergent technology, deeper questions on ethics philosophy and spirituality as well as case studies and key takeaways regarding AI, virtual and augmented reality, the Metaverse and Web3 campaigns.
- Laurel has consulted globally including with Singapore Government and Middle East Broadcasting, and in Australia, with UNHCR, Westpac, Sony, local, State and Federal Government including Parliament House, Canberra.
- She manages massive virtual world and gaming and online communities including millions of Fans on Facebook and forums for reality TV shows such as Junior Masterchef, Idol and Big Brother.
- Laurel taught social media for 12 years (since 2005) at the University of Sydney and she has been managing virtual world communities since 1989 and augmented reality since 2011. Laurel Papworth was named by Forbes magazine in the Top 50 Social Media Influencers globally, and Marketing Magazine named her "Head of Industry, Social Media”.